A Little About Myself and Natural Solutions My name is Caitlin McCarthy and I am the President of Natural Solutions.
I started Natural Solutions after many years of working for one particular brand at a time building support programs.
During my last semester of college, I began working as a part time product demonstrator for a company called Ineeka and quickly realized how passionately I felt about their mission to bring organic, biodynamic, and fair trade tea to the marketplace. I soon began working full time at Ineeka running their nationwide demo program and there my passion and dedication for in-store product support of ethical brands began.
Since Ineeka, I’ve worked full and part time for brands spanning across many different product categories but each socially and environmentally responsible in their own right.
After leaving a full time position for a body care brand, I began to do a lot of soul searching. I knew that I could offer my knowledge, experience and passion to many companies in need of effective in-store marketing strategies.
Thus Natural Solutions came in to the world!
A little about the Natural Solutions Blog This blog will serve to connect you with anything and everything of interest currently taking place in the natural products industry.
Each week I will be updating the site with a new blog that will cover one of many specific topics.
Some topics you can expect us to discuss on our blog include
- What’s working and what’s not – Ideas, thoughts and suggestion as to what we’re incurring in the field.
- Highlighted key clients.
- Thoughts and links to recent industry articles.
- Messages from employees. What our demo reps are saying.
- Many, many other topics of interest.
Please know that feedback is appreciated and encouraged. This is an open space for anyone to participate, be it a comment, agreement, disagreement or criticism.
There is space below each blog entry to leave a comment and/or feel free to contact me anytime at
naturalsolutionsdemo@gmail.com I look forward to sharing our thoughts, ideas, and experience and to a mutual learning outlet.
Caitlin McCarthy
President, Natural Solutions